Features and Benefits

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Campaign, distribution &  audience management

Design smarter outreach and reach your audience effortlessly.
trustMinder simplifies campaign setup with flexible targeting and automation tools that let you define who to ask, when to ask, and how to ask all in one place. Upload contact lists, connect CRM data, or trigger surveys through integrations (email, SMS, QR, POS, or APIs).

Key capabilities:

  • Multi-channel distribution (email, SMS, website embeds, QR codes, receipt triggers)
  • Automated audience segmentation and targeting
  • Credit-based response capacity that scales with you
  • API and webhook integrations for programmatic outreach
  • Opt-in and data consent management for compliant collection

Result:
Campaigns that reach the right audience with precision. Feedback programs that never stall due to manual distribution headaches.

Listen & Survey Management

Listen anywhere, capture everything, and make it effortless for respondents.
trustMinder’s flexible survey builder supports everything from quick pulse checks to in-depth brand trackers. Choose from pre-built templates or create your own with drag-and-drop design. Every survey is mobile-friendly, branded, and optimized for completion.

Key capabilities:

  • Multi-language support and dynamic question pathsBuilt-in NPS, CSAT, CES, and open-end question types
  • White-label branding and custom domain options
  • Support for one-off studies or continuous feedback programs
  • Assisted survey design available from trustMinder’s research team

Result:
Gather richer data with higher response rates and make the listening experience as good as the customer experience itself.

Real time analytics & understanding

Turn feedback into understanding instantly.
trustMinder’s live dashboards surface trends as they happen. Visualize NPS, sentiment, and key themes in one place, with drill-downs that reveal the “why” behind every score.
Key capabilities:

  • Real-time analytics with auto-refreshing dashboards
  • Natural Language Processing (NLP) to detect sentiment, emotion, and intent
  • Smart filters by location, product, region, or demographic
  • Predictive trend indicators and anomaly detection
  • One-click exports and presentation-ready charts

Result:
Insight when it matters so teams can respond, prioritize, and improve in real time.

AI & Minder™

Your always-on research assistant.
Minder™ helps teams move faster by handling repetitive and time-consuming tasks. It designs surveys, summarizes open-end feedback, identifies hidden patterns, and recommends next steps. All powered by trustMinder’s secure AI engine.

Key capabilities:

  • AI-assisted survey creation (based on objectives or audience)
  • Automatic text and sentiment analysis for open-end responses
  • Smart tagging and theme grouping for qualitative feedback
  • Executive summary generation and report automation
  • Predictive recommendations for where to act next

Result:
Less manual work, faster insights, and smarter decisions every day.

Action & Impact

Close the loop and prove the ROI of listening.
trustMinder connects insights to real-world actions with built-in workflows, assignments, and impact tracking. Whether it’s resolving customer pain points, adjusting operations, or celebrating promoters, you can measure progress over time.

Key capabilities:

  • Ticketing and task automation from feedback alerts
  • Impact dashboards showing performance improvements
  • Configurable workflows and escalation pathsIntegration with CRM and collaboration tools (HubSpot, Slack, Teams, etc.)
  • Outcome tracking that link actions to changes in satisfaction or NPS

Result:
You don’t just collect feedback. You turn it into measurable business improvement.

Enterprise & Confidence

Built for teams that need trust at scale.
trustMinder is designed for enterprise-grade reliability, data protection, and governance. From secure hosting to flexible permission structures, everything is built to meet compliance and IT standards.

Key capabilities:

  • SOC 2-aligned security framework and GDPR compliance
  • Regional data hosting and encryption in transit and at rest
  • Role-based access control and multi-workspace permissions
  • Scalable architecture running on AWS and MongoDB Atlas
  • Dedicated local support and managed onboarding

Result: Confidence to scale while knowing your data, users, and customers are protected.

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