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trustMinder helps SAP teams capture better customer signals, personalize engagement, detect friction, and trigger action across sales, service, contact center, delivery, and support journeys.
Designed to complement SAP Sales Cloud, SAP Service Cloud, SAP ERP, contact center platforms, CRM, field systems, and connected customer operations.
See how trustMinder turns customer interactions into insight, approval, and action across SAP-connected journeys.
SAP CX is moving toward connected customer-facing applications, data, AI, automation, and end-to-end sales and service processes. trustMinder adds the experience intelligence and action layer that helps teams continuously improve what customers actually experience.
Capture feedback across sales, service, delivery, contact center, field, partner, and digital interactions.
Use agents to detect friction, analyze responses, draft follow-up, alert teams, and recommend next-best actions.
Automate repetitive CX and service work while keeping teams in control of important decisions.
Use connected data to make surveys, chatbot flows, alerts, and follow-up more relevant to each customer, account, and cohort.
Many SAP customers are modernizing sales and service technology while still relying on legacy survey tools, disconnected feedback programs, static dashboards, or manual follow-up. That creates a gap between the systems teams use and the signals customers are sending.
trustMinder closes gaps by connecting customer signals, journey intelligence, AI-assisted analysis, and human-in-the-loop automation around SAP Sales Cloud, SAP Service Cloud, and the operational systems that support customer experience.
Choose the priority that best fits your SAP environment. trustMinder can show how better customer signals, connected CX integrations, AI-assisted analysis, and secure automations can support your Sales Cloud and Service Cloud roadmap.
Select one area to start the conversation.
Choose a starting point above. The guided chat will help identify where better signals, integrations, and automations could support your SAP environment.
trustMinder helps businesses across industries capture better customer signals from the systems, workflows, and moments that shape customer experience. The manufacturing example below shows how this can work in one environment, connecting feedback across CRM, ERP, field systems, mobile delivery apps, call center software, and customer-facing workflows.
For a manufacturing business with complex service, delivery, and support journeys, trustMinder helped improve customer signal coverage and accelerate response to customer feedback. That contributed to growth in the core business while creating a blueprint that can be applied to a newly acquired business and product line. trustMinder integrated with CRM, ERP, field systems, mobile delivery apps, and call center software, with CRM and ERP integration working inside a week.
CX capability does not need to become a delay or risk point during SAP Sales Cloud or Service Cloud modernization. SAP partners can lead the modernization while trustMinder provides a more modern CX layer that enables better surveys, deeper personalization, smarter automations, and richer customer journey intelligence around the new SAP environment.
In complex manufacturing and industrial B2B environments, customer feedback is tied to moments that affect account health, including delivery experience, contact center interactions, responsiveness, service quality, and issue handling. These signals help commercial leaders understand where customer relationships are strong and where risk may be emerging.
As teams modernize their CRM and service stack, they can preserve and improve customer listening without forcing an immediate hard decision on existing legacy survey products. trustMinder can complement what is already in place while adding advanced CX capability that gives sales, service, and operations teams better visibility into customer risk, friction, and growth opportunities.
For the manufacturing peer, trustMinder connected to field systems, delivery mobile apps used by drivers, and contact center software. Customer stakeholders involved in delivery, service, and support interactions receive targeted engagement, creating feedback signals from operational moments that are often missed.
SAP teams can capture more signals from the people actually experiencing service, delivery, technical support, account interactions, and contact center engagement. That data can help identify process friction, guide issue resolution, and improve service consistency across business units, regions, and customer segments.
Feedback from the manufacturing program is used to guide operational follow-up, identify issues for resolution, and support AI-assisted or agent-led outreach. trustMinder also offers conversational chatbot and survey capability for contact center environments, helping teams engage customers in more useful ways than traditional static surveys.
trustMinder can help teams move beyond static survey administration. Agents can detect friction, draft targeted follow-up, analyze responses, alert the right stakeholders, and recommend next-best actions. This gives CX, sales, service, and operations teams faster response capability without adding administrative burden.
The manufacturing peer uses trustMinder to listen closely to its largest customer, which represents roughly 40% of revenue. trustMinder is helping build a more complete picture of that customer, its contacts, and the interactions that shape the relationship. This supports more personalized, relevant, and high-value engagement, helping increase loyalty, create opportunity to expand the current contract, and support a longer-term extension.
SAP customers can build a smarter customer knowledge layer across strategic accounts, buying groups, regions, journey touchpoints, and support interactions. Over time, this can support retention, expansion, dispute resolution, service improvement, and more personalized customer engagement. The result is a CX program that directly supports revenue growth and account value, not just measurement.
Start with one journey, one workflow, or one business unit. Then expand as the program proves value across sales, service, contact center, field, and account teams.
Add account health signals, relationship feedback, and journey intelligence around sales processes.
Capture post-service feedback, detect friction, and trigger action across cases, contact center, and field service.
Build a richer picture of key accounts, buying groups, contacts, risks, and expansion opportunities.
Connect feedback, chatbot engagement, case data, and service recovery workflows.
Move from static listening posts to continuous signal detection, research, learning, and action.
Use agents to reduce manual analysis, follow-up drafting, routing, and reporting work.
We can show how trustMinder extends SAP Sales Cloud and Service Cloud with better signals, smarter automations, connected CX integrations, and practical AI-assisted workflows.
